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Could refocusing ad-spending away from television help the industry?

Yes, and it would decrease demand/price on TV buys!
No...TV = most effective medium, ever
Kinda, You have to be "media passionate" and share the love
TV is dying, why waste money on it?

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Posted 3 years ago.

See this poll on: http://www.mediabistro.com/agencyspy/about/political_ad_spend…

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