Beaut.ie is Ireland's Beauty Blog. The source for info and honest opinions on the business of products, it's Ireland's most vibrant womens-interest website.
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The shreddies ad is horrible. It doesn't make you want to eat shreddies, it puts you off them. The only people that MIGHT like this ad are 90 year old blind men! Old ladies touching your food before you eat it, disgusting. Who ever thought of that idea? Does that sound delicious? nope!