Most shameless use of a dead person
DirecTV
featuring comedian Chris Farley and his "fat guy in a little coat" bit. You know what's dead? Decency.
Pitchman
Billy Mays
ads, ghoulishly cashing in on a cash corpse. Here's how to order.
Nike
's Tiger Woods rehab ad, featuring his late father's voice. Way to turn around public opinion, Tiger.
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