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Cone, LLC (www.coneinc.com) is a strategy and communications agency engaged in building brand trust. Cone creates stakeholder loyalty and long-term relationships through the development and execution of Cause Branding SM, Brand Marketing, Corporate Responsibility, and Crisis Prevention and Management initiatives. Cone is a part of the Omnicom Group (NYSE: OMC) (www.omnicomgroup.com).

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How do you feel about Dawn Saves Wildlife communication efforts in light of the Gulf oil spill?

Dawn is being too humble/should communicate MORE about its efforts to save wildlife
Dawn should be more humble/should communicate LESS to ensure it isn’t seen as taking advantage of the situation
Dawn is communicating appropriately/should communicate the SAME

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Posted 2 years ago.

See this poll on: http://www.coneinc.com/whatdoyoustandfor

How do you feel about Dawn Saves Wildlife communication efforts in light of the Gulf oil spill?

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