What industry innovations are likely to be realized first in HIX 2.0?
Intelligent decision support tools that recommend products based on personal medical history, preference, cost and quality
Insurance products and services specifically targeted to specific conditions, like diabetes
Transparent quality and outcomes reporting
“Build your own” products, such as adding complementary and alternative medicine (massage therapy, acupuncture, etc.) to exchange products
Partnerships with retail stores, community organizations, advocacy organizations, etc. to connect with consumers on a personal level
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