How has the concept of open innovation changed the way your organisation markets its products? (poll 7831748)

How has the concept of open innovation changed the way your organisation markets its products?

We use a more open business model

We seek co-creation input from a wider community of customers, suppliers and partners

We’re increasingly using social media and crowdsourcing

Overall, we use a more creative approach

We’ve changed our internal structure to encourage innovation

As yet, we’ve seen no change

We don’t use the concept of open innovation

Vote View Results

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