The Attribution Management Forum has been created to bring together the leading online advertising minds to help collectively identify, evaluate, vet & ultimately recommend the best attribution valuation practices and methodologies.
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All polls by attribution-mgmt
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- Which of the following platforms are you using to do attribution management? Posted 2 years ago
- Which of your online ad sources is most overvalued? Posted 2 years ago
- Which of your online ad sources is most undervalued? Posted 2 years ago
- Which of your online ad sources is most undervalued? Posted 2 years ago
- What are you currently using as your Attribution Management Solution? Posted 2 years ago
- What software or tool do you use to manage most of your display marketing measurement? Posted 2 years ago
- What challenges have you run into when trying to build an attribution model? Posted 3 years ago
- Does Twitter deserve credit when the address bar is used? Posted 3 years ago on attributionmanagement.com/category…
- Does Twitter deserve credit with a search? Posted 3 years ago on attributionmanagement.com/attribut…
- Should SEO be credited when used with search? Posted 3 years ago on attributionmanagement.com/2009/02/…
- Should catalog/direct mail get credit when used with search? Posted 3 years ago on attributionmanagement.com/2009/02/…
- Which attribution rule is best suited for Lifetime Ad Value (LAV) with related products Posted 3 years ago
- When lookinig at LAV with two searches, which search deserves more credit for the second sale? Posted 3 years ago
- Are banner clicks equal to search clicks? How much does each deserve? Posted 3 years ago on attributionmanagement.com/category…
- How much credit does a Search and two Banner Impressions deserve? (Search->Banner->Banner) Posted 3 years ago
- If product sold is unrelated to the ads, which ad(s) gets credit? Posted 3 years ago on attribution.server291.com/category…
- Which attribution rule is best suited for the "Search, Search, Seach" scenario when dates are included? Posted 3 years ago on attributionmanagement.com/
- Which attribution rule is best suited for the Offline/Online ad scenario? Posted 4 years ago on attributionmanagement.com/category…
- Which attribution rule is best suited for the "Same search term used more than once" scenario? Posted 4 years ago on attributionmanagement.com/category…
- Which attribution rule is best suited for the Banner Impressions with Branded search scenario? Posted 4 years ago on attributionmanagement.com/category…