What's The Biggest Trend in Digital Marketing for 2012?
Standardization of ad formats across heterogenous platforms
Getting to industry standards of measurement/ROI beyond CTR
The role of data in my marketing efforts
Determining how to leverage my brand on Facebook and across the Independent Web
Staying on top of innovation in a rapidly changing ecosystem
Rethinking corporate structure to accomodate shift to digital
How brands can be better publishers and content marketers
How to best leverage programmatic buying (DSPs, SSPs, exchanges)
Other:
Select up to 3 answers.
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