What do you think is THE worst website mistake?
1 Main customer journeys / next steps unclear
2 Site doesn't speak to different types of users
3 What makes you different unclear (USP/OVP)
4 Thinking most arrive on the home page, so not welcoming deep linkers
5 Poor integration with social media
6 SEO is forgotten or an afterthought
7 Poor quality on-site search engine
8 Poor Flash integration / pure flash sites
9 Poor checkout experience - lose visitors when they want to buy
10. Something else - please add below
Other:
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