How frequently do you typically make updates to your site to optimise its effectiveness? (poll 7203255)

How frequently do you typically make updates to your site to optimise its effectiveness?

It's more than 3 years since the last major redesign

It's between 1 and 3 years since the last major redesign

We updated the site within the last year, but haven't tested improvements since

We run tests and optimisations every few months to improve effectiveness

We run a continuous programme of testing improvements to different parts of the customer journey

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