Smartphone Launches: Which method do you prefer?
Let me pre-order my new smartphone, I'm patient. I'll wait.
Let me stand in line for days in the hope that I'll get one of the few dozen my store receives.
Let me pre-order my new smartphone, but tell me exactly when it will ship.
Invites work for special events, why not smartphone launches, too?
Make all the stock available, when it runs out, so be it.
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