Which is the single biggest barrier to you maximising the value of your customer insight?
Little cooperation with Marketing or Operations to act on insights?
Lack of clear Customer Strategy?
Lack of digital skills (specifically) in customer insight team?
Lack of a team culture focussed on outcomes/action?
Insufficient data or poor data quality?
Lack of skills/knowledge in customer insight team?
Lack of interest/sponsorship from top leadership team?
Lack of skills/knowledge in customer insight leader?
New challenges for which team is unprepared?
Lack of confidence in customer insight leader?
Insufficient investment in technology/analytical infrastructure?
Other:
Vote
View Results
See this poll on:
https://poll.fm/8370389/embed
Leave a Comment
Your Name
Please enter your name.
Email Address
Please enter your email address.
Your Website (optional)
Your Comment
Please enter a comment.
0
/4000 chars
Submit Comment
Leave a Comment